Doing what’s uncomfortable: Lawyers need to be challenged in different ways

Be That Lawyer

By Steve Fretzin

Steve Fretzin is the author of “Sales-Free Selling,” “The Attorneys Networking Handbook,” and “The Ambitious Attorney.” An expert in legal business development, Fretzin has helped hundreds of law firms and attorneys to dramatically grow their law practices and to be that lawyer — confident, organized and a skilled rainmaker. To learn more, catch Steve’s podcast BE THAT LAWYER on all major platforms, or to find more business development tips go to fretzin.com.

Posted November 15, 2022 11:20 AM

So, this morning I got my butt kicked. Not by a local neighborhood bully or in a bar fight, but rather by my Pilates instructor. Just being honest in sharing that my abs (or lack thereof) feel like mush and my triceps are aching from my 7:30 a.m. class this blustery Saturday morning in Chicago. The real question is, why am I putting myself through this punishment in an uncomfortable place, with a room full of women, and doing something that doesn’t feel good (yet)? I’m not sure if you’ve heard the expression “embracing the …

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